Case studies
Contact Sarah or refer to resume portfolio for additional details.
Public Relations
SafeInsights Launch
A high-stakes multi-channel launch strategy for a landmark federal award announcement.
708 Media Mentions
115K Website Hits in 72h
Brand Building
Bestseller
Elevating a debut author's presence to dominate the education category and build a loyal foundation.
#1 Amazon bestseller; Education
National earned media
Product Launch
Communications that land
Moving from challenge and marketing confusion to understanding and support.
358 Institutional Adoptions
$1.96M Student Savings
Digital Marketing
Marketing operations
Unifying and cleaning fragmented data across 4 internal teams to support marketing, inform decision making and develop a sales pipeline.
99% email deliverability
62,000 duplicate records removed
Partner Marketing
Partner co-marketing
Supporting business development and retention through partner branding and marketing support.
30+ EdTech partners served
94% partner retention YoY
Sales Enablement
From free to sales
Shifting brand perception, upskilling internal teams, and developing the infrastructure to support a freemium business model.